Latest News

London and Leeds-based branding agency and Connect Yorkshire member Woven have reported a record-breaking year for turnover

Fuelled by client wins such as Hanes, Hopkins Homes, Macmillan and Mindful Monsters by Scope, Woven have broken the £1.5m barrier for the first time. This represents close to a 100% increase in revenue since they moved to Leeds two years ago.

To manage this growth, Woven welcomed a number of new additions to the team in 2020. Early on, they appointed Si Muddell as chief growth officer. With a huge amount of digital, brand, and product development experience on both client and agency side, Si has already brought in a number of new clients.

To further enhance their creative offering, Woven hired Katie Reeves as creative director, who arrives following three years at Jaywing. Other hires include a head of operations, a director of digital experience, a senior project manager and a number of account directors, each with their own specialisms – including experiential marketing and social media.

Woven will also be welcoming new chief operating officer, Alex Ellis, in January. Alex moves to Woven from HOME, where he developed their digital experience offering. Prior to that, as managing director at Delete Agency, Alex led the senior management team that doubled the size of the business. It’s this experience of scaling fast-growing agencies that Alex will bring to bear at Woven, so they can hit their ambitious targets for 2021.

Mark Bower, Woven’s executive creative director, said: “We’ve more than doubled turnover in the past few years, and our ambition remains sky-high for 2021. Even higher, actually – our aim is to double turnover again in the next twelve months.”

Si Muddell, Woven’s chief growth officer, said: “It’s been a tough year for the industry but I couldn’t be happier with how we’ve responded at Woven. Everyone here has grabbed an oar and created great work for our clients. And if we can do this well in such a difficult year, well, let’s just say we can’t wait to see what 2021 brings.”

To finish off a groundbreaking twelve months, Woven have announced they’re partnering with craft beer delivery service HonestBrew, working on their brand identity and positioning with a view to boosting brand recall and sales in 2021.